短生命周期产品供应链的生产能力扩张决策研究  

Decision of the Production Capacity Augmentation of Short Life-Cycle Product Supply Chain

作　　者：许民利[1] 方艳[1] 

机构地区：[1]中南大学商学院,湖南长沙410083

出　　处：《广东商学院学报》2007年第5期67-71,共5页Journal of Guangdong University of Business Studies

基　　金：国家自然科学基金项目(70471048)

摘　　要：短生命周期产品以高度的需求不确定性为主要特征。正因为如此,其生产能力的决策显得相当重要。利用系统动力学对由一个制造商和一个零售商组成的短生命周期产品的二级供应链进行分析,结果表明:制造商不同的能力扩张决策对供应链总利润、总需求以及牛鞭效应具有直接影响。Short life-cycle product is characterized by high demand uncertainty. Because of the high uncertainty, the decision of the capacity building is very important. In this paper, we use system dynamics to study a two-echelon supply chain of short life cycle product, which includes one manufacture and one retailer. Different decisions of manufacturer＇ s production capacity augmentation impacting the total profit, total demand, and bullwhip effect in supply chain are studied.

关 键 词：短生命周期产品 供应链 系统动力学 生产能力决策 

分 类 号：F274[经济管理—企业管理]