会展专业人才结构及培养模式探究  

Exploration on Cultivation Model and Talents Structure of MICE Specialty

作　　者：余向平[1] 

机构地区：[1]浙江商业职业技术学院

出　　处：《职业技术教育》2007年第32期8-10,共3页Vocational and Technical Education

基　　金：2006年度杭州市哲学社会科学规划课题常规性课题<杭州会展业发展的外部环境评价及改善对策研究>(C06GL04)

摘　　要：会展专业人才根据专业化程度可以分为核心人才、辅助性人才和支持性人才等层次。目前我国会展专业人才供求失衡,严重制约了会展业的发展。会展专业人才的培养可采取"一引导三主体"的培养模式,使政府引导与会展企业培养、高校教育和社会培训"三主体"之间紧密联系、相互促进,共同构成我国会展专业人才培养的完整体系。According to the degree of specialization,the talent of MICE specialty can be divided into levels of core talent,assistant talent and support talent.At present,the supply and demand of China's MICE specialty talents is imbalanced,this has seriously hampered the development of exhibition industry.The cultivation of MICE specialty talents can adopt 'one guide,three main-body' training mode,so that the 'three main-body' of government guidance,exhibition enterprise training,college and society training can link closely and promote mutually,and together form the complete system of talent cultivation of MICE specialty in China.

关 键 词：会展专业 人才培养模式 核心人才 辅助性人才 支持性人才 

分 类 号：F713.83[经济管理—广告]