被“雪藏”还是重焕生机?  

The Fate of Brand——Reviewing MNC's Acquisitions for Domestic Brands

作　　者：王琦（采写）[1] 何伊凡（采写）[1] 何斌（采写）[1] 袁茵（采写）[1] 丁晓磊（采写）[1] 孙欣（采写）[1] 

机构地区：[1]《中国企业家》记者

出　　处：《中国企业家》2008年第2期96-104,106-111,共15页China Entrepreneur

摘　　要：大约四年前,TCL、联想、明基,一批高速成长的中国企业,迫不及待地展开了国际大并购。几乎与此同时,小护士、佛山照明、卓越网、统一润滑油、中诚信国际、五星电器等一批本土品牌企业也相继被跨国巨头收入囊中。Chinese acquisition market was open four years ago. A series of domestic brands,such as,Mini Nurse,Foshan Lighting,Joyo,Tongyi Lubricating Oil,CCXI,Five-Star Appliance,have been transferred to foreign capital.At that time,people were all worried about the downfall of these Chinese brands.What has happened to them?Are they still alive or dead silently?Are they still creating values or suffering damages?China Entrepreneur has dispatched reporters to keep you updated.

关 键 词：生机 统一润滑油 中国企业 佛山照明 品牌企业 TCL 卓越网 国际 

分 类 号：F426.22[经济管理—产业经济] I207.22[文学—中国文学]