2008年北京奥运会主场优势分析  

The Host Advantage of the 2008 Beijing Olympic Games for China

作　　者：王志鹏[1] 

机构地区：[1]绍兴文理学院体育学院,浙江绍兴312000

出　　处：《绍兴文理学院学报》2008年第7期98-100,105,共4页Journal of Shaoxing University

摘　　要：对我国优势项目、大产项目、热点项目及其它项目在2008年北京奥运会的主场优势进行了分析.结果发现:社会关注、参赛动机与目标设置、赛场逆境认知与应对策略、裁判等因素是影响我国优势项目主场优势的主要因素;裁判、气候、赛程安排、赛场气氛、赛场逆境认知与应对策略等是影响我国大产项目主场优势的主要因素;观众、赛场气氛、裁判、赛事分组、赛程安排、社会关注、目标设置等是影响我国热点项目主场优势的主要因素.并据此提出了相应的建议.The main methods for this paper are expert interviews and documents, we cant out analysis on the home advantage of Chinese advance events, medal ocean events, hot events and other events for Beijing Olympic Games in 2008. The results showed：social concern, entries motivation and goal setting, the field adversity to deal with cognitive strategies and magistrates are the main factors to affect the home advantage for Chinese advance events;Magistrate,climate, scheduling, field atmosphere, the field adversity to deal with cognitive strategies is the main advantage for medal ocean events ; audience, field atmosphere, magistrates, scheduling, sports event grouping, social concern and goal - set- ting is the main advantage for hot events. Then to submit appropriate recommendations.

关 键 词：主场优势 项群理论 北京奥运会 

分 类 号：G811.21[文化科学—体育学]