组织中人性思维和行为的“连带外部效应”分析  

Analysis of "Network Externality" of Human Thinking and Behavior in Organization

作　　者：王在峰[1] 林琳[1] 

机构地区：[1]青岛农业大学管理学院,山东青岛266109

出　　处：《山东工商学院学报》2008年第2期54-57,76,共5页Journal of Shandong Technology and Business University

摘　　要：社会是一个群体性组织,社会中人与人之间的行为关系是社会"生产关系"的重要组成部分。人既是"自然人"更是"社会人",人类的"自然属性"和"社会属性"的重要表现是人性的"虚荣效应"与"攀比效应"。这些效应对企业组织管理具有重要的现实意义和指导意义。The society is a community organization; in the society the interpersonal behavior relation is an important component of “ relations of production＂ of the society. People is ＂natural person＂ and ＂social people＂ even more, human＇ s ＂natural attribute＂ and ＂social attribute＂ displays to be ＂snob effect ＂ and ＂bandwagon effect ＂ mainly. These effects have realistic and instructive significance on enterprise＇ s organization and management.

关 键 词：连带外部效应 攀比效应 虚荣效应 

分 类 号：F272.92[经济管理—企业管理]