依托财经平台培养复合型商务新闻人才——兼谈兰州商学院新闻教育模式的探索与实践  

Being Supported by the Platform of Finance and Economics We can Train Versatile Bussiness-Journalism Talents——Discuss the exploration and practice of journalism education model of Lanzhou Commercial College in passing

作　　者：王新兰[1] 

机构地区：[1]兰州商学院,甘肃兰州730020

出　　处：《兰州商学院学报》2008年第3期121-125,共5页Journal of Lanzhou Commercial College

摘　　要：随着"入世"后社会、经济的快速发展,市场对既能洞察国内外经济形势和了解市场规律,又能娴熟运用多种日新月异的新媒体技术,同时还具有新闻学专业知识的应用型新闻人才的需求越来越大。目前,我国大多数高校新闻人才的培养体系却远远不能满足市场要求。本文拟从我校新闻专业设置的背景、培养理念、培养模式等方面进行探讨,以提高我校新闻本科教育的质量,从而为国家培养合格的复合型商务新闻人才。With the rapid of social and economic development after the entry into WTO, the need for the business- oriented journalist talents who not only understand the general economic situation and the market principles but also obtain a good knowledge of journalism are strongly felt. The current nurture system in Chinese higher education seems to fail to meet such need of the market. This essay argues the curriculum of journalism in Lanzhou Commercial College, its educational rationale and pattern and intends to improve the quality of journalist undergraduate education, then trains qualified and versatile bussiness- journalism talents for our country.

关 键 词：商务新闻 商务应用型传媒人才 培养模式 

分 类 号：G210[文化科学—新闻学]