对美国高校高水平运动队建设的考察与思考  

Investigation and Reflection of the Construction of American High-Level Sports Teams

作　　者：唐成[1] 李若愚[1] 

机构地区：[1]四川大学体育学院,四川成都610064

出　　处：《成都体育学院学报》2008年第11期44-47,共4页Journal of Chengdu Sport University

摘　　要：通过作者赴美对亚利桑那州立大学的实地调研,并广泛了解美国高校竞技体育联合会(NCAA)成员高校的相关情况,对当今美国高校高水平运动队建设的模式、现实意义等进行了粗略的考察,深切感受到:美国高校建立高水平运动队不但营造了校园良好的体育氛围,带动群体活动顺利开展,更加强了高校间的交流与互动,提升了学校的知名度和影响力及大学自身的凝聚力,是实现学校品牌这一战略目标的重要途径;同时也对我国高校体育教育改革和科学发展高水平运动队带来了启示。Through an on - the - spot investigation of Arizona State University and understanding of related situation of member universities of NCAA, the thesis writer made a brief research on the construction pattern and practical significance of high - level sports teams in American universities. In this article, it is concluded that high - level sports teams in American universities not only create a good sports atmosphere to facilitate the development of group activities but also strengthen exchange and interaction between universities to enhance university popularity, influence and cohesion. Construction of high - level sports teams is an important means to build university brand, which can enlighten us on the physical education reform in high -learning institutions and the scientific development of high -level sports teams.

关 键 词：美国高校 高水平运动队 学校品牌战略 NCAA 

分 类 号：G817.12[文化科学—体育学]