企业文化与工业建筑形象设计  

ENTERPRISE CULTURE AND IMAGE DESIGN OF INDUSTRIAL ARCHITECTURES

作　　者：李大为[1] 杨颖虹[1] 李秀明[1] 

机构地区：[1]哈尔滨工业大学建筑学院,哈尔滨150006

出　　处：《工业建筑》2008年第11期40-44,共5页Industrial Construction

摘　　要：企业文化是现代企业发展的灵魂,对企业有着重要的作用,而工业建筑作为企业文化的物质载体,又是企业文化建设中的重要内容,与其有着密不可分的关系。从企业文化的概念及特点出发,分析其与工业建筑的关系,指出工业建筑形象设计如何与企业文化相结合,展示企业形象。Enterprise culture is the soul of a modern enterprise development, which plays an important role in enterprises. Industrial building is the material carrier of enterprise culture, and the important aspect to establish the enterprise culture, and it has an inseparable relationship with the enterprise culture. It is analysed the relationship between the concept of enterprise culture and its characteristics and industrial building, and then it is also pointed out how to integrate the image design of an industrial building with enterprise culture in order to display enterprise image.

关 键 词：企业文化 工业建筑 工业建筑形象 

分 类 号：TU27[建筑科学—建筑设计及理论]