媒介融合时代报网互动的必然性及其存在的问题  

The Inevitability and Problem of the Interaction of Newspapers and Network in the Times of Media Convergence

作　　者：杨尚鸿[1] 张志樯[1] 

机构地区：[1]重庆大学文学与新闻传媒学院,重庆400044

出　　处：《新闻界》2008年第6期16-18,共3页Journalism and Mass Communication

摘　　要：本文通过对媒介发展史的分析和对网络媒体与报纸的比较,指出在我国报网互动的初级阶段所存在的不足,并提出建议,以便促进报纸与网络的优势结合。Through the analysis on the development of the medium in the history and comparison between internet and newspaper, the paper points out that the shortcomings of the cooperation of newspapers and network in the primary stage in China and makes concerned recommendations so as to promote the advantages of combination of network and newspapers.

关 键 词：报网互动 媒介 网络 报纸 

分 类 号：G206[文化科学—传播学]