试论上海会展设计教育的发展对策  

On Shanghai′s Developing Strategies of Convention and Exhibition Design Education

作　　者：傅懿瑾[1] 张敏[1] 

机构地区：[1]上海大学,上海200444

出　　处：《上海应用技术学院学报（自然科学版）》2009年第1期77-80,共4页Journal of Shanghai Institute of Technology: Natural Science

摘　　要：对上海会展设计教育的现状和存在的问题做了具体分析,针对现状探讨相应对策,提出上海会展设计教育目前存在合理利用资源不够,高端人才缺乏,适用教材短缺,学生实践不足等问题。解决问题的途径主要在于采取切实措施,实现教育资源互补互动,借助区域优势培养复合型人才,整合教材资源,建立会展专业图书资料中心,倡导校企联姻,鼓励学生积极参加专业实践。This paper analyzes the current situation and existing problems of Shanghai Convention and Exhibition design education and attempts to provide countermeasures. The paper raises the problems of the unreasonable use of resources, the lack of highly qualified talents and teaching materials as well as the inadequate practice of the students in current education of Shanghai Convention and Exhibition de- sign and argues that methods of solving the above questions lie in realizing mutual compensation and in- teraction of education resources by adopting proper measures; cultivating complex talents by making use of regional advantages, establishing professional books and materials centers of exhibition; integra- ting resources of teaching materials, promoting co operations between universities and companies, and encouraging students to take an active part in exhibition practice.

关 键 词：会展设计教育 现状 对策 

分 类 号：F713.83[经济管理—广告]