有无制造经验的全球采购商特征差异性研究——基于全球价值链不同驱动模式的跨案例分析  

Research on the Characteristics Diversity of Global Buyers with or without Manufacture Experience——A Cross-Case Analysis based on the Different Global Value Chain Drive Pattern

作　　者：焦媛媛[1] 王蓬源[1] 王璐[1] 

机构地区：[1]南开大学商学院

出　　处：《管理世界》2009年第B02期37-47,131,共11页Journal of Management World

基　　金：国家自然科学基金项目(编号:70771049);教育部人文社会科学研究项目(基地重大研究课题)(编号:05JJD630026);南开大学文科创新基金项目(NKC0530)资助

摘　　要：本文主要探讨2个问题:(1)有无制造经验的不同驱动模式下的全球采购商特征差异性(;2)不同类型的全球采购商特征差异对发展中国家学习的影响。并采用跨案例分析的方法构建了反映全球采购商类型与典型特征相关性、典型特征与发展中国家学习相关性的理论模型。研究结果显示制造经验影响着全球采购商的技术能力和市场开拓能力的相关特征,而技术能力和市场开拓能力的相关特征又对发展中国家的技术学习和市场开拓能力学习产生影响。本文的主要贡献包括引入制造经验作为全球采购商的区分标准,并在此基础上对全球采购商特征研究和其如何影响发展中国家有效学习的相关文献进行了拓展,并对发展中国家对全球采购商的学习有一定启示。This article focused on the characteristics and difference of global buyers with and without manu-facturing experience under different drive pattern,and its influence on the learning of the developing countries.A theoretical model was constructed about the correlation between the type of global buyers and typical features,and typical features and the developing countries learning by using cross-case analysis.It showed that the man-ufacturing experience influenced the global buyers' technical capabilities and the ability to open up market and related features,and the later influence the developing countries to study the technical and market development.Based on introduction of manufacturing experience as a standard to distinguish between the global buyers,this article expanded the research of global buyers characteristics and and their impact on developing countries to learn effectively,and provide useful guidance to developing countries learning from global buyers.

关 键 词：全球采购商 制造经验 驱动模式 典型特征 

分 类 号：F274[经济管理—企业管理] F270[经济管理—国民经济]