我国三大会展经济地带发展模式研究  

Research on the Developing Models of China's Three Main MICE Economic Zones

作　　者：王艳艳[1] 蔡礼彬[2] 

机构地区：[1]华东师范大学旅游系,上海200062 [2]中国海洋大学管理学院,山东青岛266003

出　　处：《旅游论坛》2009年第3期390-394,共5页Tourism Forum

摘　　要：中国的会展经济地带呈现区域联盟、集群发展的趋势,但是发展的模式各不相同。通过仔细分析三大会展经济地带的发展现状,提炼三大会展经济地带的现行发展模式,剖析制约各地带会展业发展的主要因素,继而对各会展经济地带的发展模式进行创新设计,提出了圈层布局扩散模式、"金字塔"结构模型和双核结构模式,旨在为中国会展业的空间布局和发展提供一种全新的思路。China＇s MICE economic zones show tendency of regional alliance and clustery development, but their developing models differ. Through analysis of the present developing situations of the three major MICE economic zones in details, the paper refines their current development models, analyses the restricting elements of them, and then designs the developing models of these zones originally ,and puts forward the circle-layout of proliferation model, ＂pyramid＂ model and the model of dual-nuclei structure in order to give a new idea for the space layout and development of China＇s MICE industry.

关 键 词：会展经济地带 圈层布局扩散模式 “金字塔”结构模型 双核结构模式 

分 类 号：F713.83[经济管理—广告] F127[经济管理—产业经济]