考虑顾客选择行为的逆向物流网络设计问题研究  

Reverse Logistics Network Design Based on Customers' Choice Behavior

作　　者：何波[1] 孟卫东[1] 

机构地区：[1]重庆大学经济与工商管理学院,重庆400044

出　　处：《中国管理科学》2009年第6期104-108,共5页Chinese Journal of Management Science

基　　金：中国博士后科学基金资助项目(20090450780)

摘　　要：逆向物流网络设计是企业获得经济利益和提高竞争力的战略决策之一。本文在进行逆向物流网络设计时,考虑了企业和顾客有不同的利益,通过双层规划建模来描述物流网络设计问题。上层模型为双目标模型,描述企业同时优化物流总成本和服务水平,下层模型描述顾客选择回收点的行为。设计了求解算法,得到一组Pareto解构成的效率边界,通过分析效率边界,确定企业的物流网络结构。最后用算例验证了模型和算法的有效性。Reverse logistics network design is a strategic decision for enterprise. Taking the enterprises＇ and customers＇ different benefits into account, this paper addresses the reverse logistic networks design for repair service. A bi-level programming model is proposed. The upper level of the model optimizes the total cost of logistics and service level simultaneously, and the lower level of the model describes the customers choosing the return center. An algorithm is designed to solve the model to get a set of Pareto solutions which constitute the efficient boundaries. An example is given to illustrate the application of the model and algorithm. The role of efficient boundaries has also been analyzed.

关 键 词：逆向物流 网络设计 双层规划 多目标进化算法 

分 类 号：F270[经济管理—企业管理] C931[经济管理—国民经济]