基于网络的高校多元化招生宣传平台的构建  

The construction of diversified enrolling propagating platform for university based on network

作　　者：王伟[1] 张学钦[2] 

机构地区：[1]南阳师范学院招生就业处,河南南阳473061 [2]南阳师范学院软件学院,河南南阳473061

出　　处：《南阳师范学院学报》2009年第12期85-87,共3页Journal of Nanyang Normal University

基　　金：南阳师范学院资助项目(nynu200735)

摘　　要：随着我国高等教育的大众化,高校之间为了争夺有限的生源都在加大招生宣传力度,网络宣传平台由于表现形式丰富、影响面宽、时效性强、成本低等优势而被广泛运用,综合运用ASP.NET、Virtual reality、Flash和SQL Server数据库技术构建一个多元化网络招生宣传平台有利于立体化展示高校形象,增强宣传效果,全面提升高校认知度,从而吸引更多优质生源报考,保障高校在激烈的生源大战中取得优势.Along with the popularization of higher education in our country, enrolling propagating was strength- ened in order to contend limited pool resource between universities. Network platform was widely used because of its plentiful expression styles,broad influence, strong prescription and low cost. By using technology of ASP. NET,Virtual Reality.Flash and SQL Server database, a diversified enrolling propagating platform based on net- work for university was built to display its new image and strengthen propagating effect. While the university be- coming well known, more excellent pool will come, and it will get superiority in the competition of pool.

关 键 词：高校 生源 网络招生宣传平台 

分 类 号：TP393.09[自动化与计算机技术—计算机应用技术]