中国虾产品国际市场竞争绩效的实证分析  

An Empirical Analysis of the Competitive Performance of Chinese Shrimp Product Export in International Markets

作　　者：周井娟[1] 

机构地区：[1]浙江大学管理学院,浙江杭州310029

出　　处：《国际经贸探索》2010年第1期48-53,共6页International Economics and Trade Research

基　　金：国家自然科学基金项目(70773096)

摘　　要：文章结合贸易统计数据分析了中国虾产品出口的贸易格局及特点,并运用恒定市场份额分析模型(CMSA)进一步探析中国虾产品在世界主要消费市场竞争绩效的影响因素。研究结果表明:中国虾产品出口具有一定的比较优势和价格竞争优势,在世界主要消费市场均占有一席之地;新市场的开拓使得中国出口市场高度集中的情况有所缓解。世界虾产品总体需求的变化是影响我国虾产品出口规模的主要因素,而出口企业能否根据进口市场总需求的变动、消费偏好的改变及时调整出口产品结构,在某种程度上决定了中国虾产品在主要进出口市场的竞争绩效。Based on the United Nations Commodity Trade Statistics Database, this paper analyzes the patterns and characteristics of Chinese shrimp product export in international markets. And with the help of the constant market shares analysis model, it makes a quantitative analysis of the effect of changing demand on China＇s shrimp export performance. It shows that the market performance of Chinese shrimp product export is improving gradually, and so is its competitiveness. The enlargement of the international import market is the main factor affecting the export scale of Chinese shrimp product, and the rational reconstruction of export market plays a positive influence on Chinese shrimp＇s competitive performance in the major international import markets.

关 键 词：虾产品 国际市场 竞争绩效 CMSA模型 

分 类 号：F752[经济管理—国际贸易]