中国企业进入国际市场新角度分析  

China enterprise entering international market's new angle analysis

作　　者：李建萍[1] 周群立[2] 

机构地区：[1]浙江万里学院 [2]河北工程大学经济与管理学院

出　　处：《特区经济》2010年第3期98-99,共2页Special Zone Economy

摘　　要：目前,中国企业进入国际市场受经济危机的影响很大。而且,不少企业都受到国外反倾销的困扰。中国企业进入国际市场可以从一个新的角度分析。全球产业链表现得越来越明显,采购的重要性从企业经营的众环节中突显出来。面对日趋频繁的全球采购,我国企业可以顺应形势,变革传统的采购管理模式,努力在全球采购系统中扮演供应商或采购商的角色,利用全球采购系统的优势实现降低采购成本,减少库存,减少采购人员,优化合作伙伴,加快资金流转的目的,从而推动企业稳健发展。Now,the effect of the economic crisis is influencing Chinese enterprises greatly which want to enter the international market.And many companies are plagued by foreign anti-dumping.AnalysingChinese enterprises how to enter the inernational market should use other new perspectives.Global procurement chains become increasingly evident. The importance of purchase stands out among the enterprises＇ all links of management. In face of the global purchase,Chinese enterprises should transform the model of purchase management. And the Chinese enterprises should try their best to become one of the numbers in the global purchase system acting as purchases or suppliers in order that they can decrease the purchase cost,can make the stock lower,can get fewer purchasers,can optimize their cooperators,can accelerate the speed of cash circulating ,and can push the enterprises forward steadily in the end.

关 键 词：国际市场 采购商 供应商 

分 类 号：F279.2[经济管理—企业管理]