涩泽荣一《论语与算盘》的儒商之道及其启示  

Confucian Merchants' Gateway in Shibusawa Eiichi's Confucius and the Abacus and Its Enlightenment

作　　者：史少博 

机构地区：[1]哈尔滨工程大学人文学院,哈尔滨150001

出　　处：《学术交流》2010年第3期93-96,共4页Academic Exchange

基　　金：黑龙江省教育厅人文社会科学项目(11544066)成果之一;哈尔滨工程大学基础研究基金项目(HEU0903)成果之一

摘　　要：涩泽荣一在实业思想上,把来自中国的儒家精神与效仿欧美的经济伦理融为一体,奠定了日本企业经营思想的基础。他的《论语与算盘》,系统总结了自己的成功经验,被称为"商业圣经":既讲精打细算赚钱之术,也讲儒家的经营理念和儒商的处世之道,包括:"士魂商才"的经营原则,"义利合一"的求财之道,"信为根干"的企业精神,"其争也君子"的善意竞争意识,"回馈社会"的道德义务。In the thoughts of running enterprises,Shibusawa Eiichi fused Chinese Confucian essence into the imitation of European and American ethics in economy,laying the basis of Japanese business ideas.His Confucius and the Abacus summarized his successful experience,so called ＂the Bible of business＂.In details,he held up careful planning to make money and embraced Confucian business concept and philosophy of life,such as the business principle of ＂scholar-liked merchant＂,the way of earning money under the ＂unity of righteousness and interest＂,the ＂credit-centered＂ enterprise spirit,as well as good-will competition consciousness with ＂gentleman＂ style,and the moral responsibility of ＂returning fruits to society＂.

关 键 词：涩泽荣一 《论语与算盘》 义利合一 

分 类 号：B82[哲学宗教—伦理学]