企业网络化与服务创新研究:基于关系镶嵌的视角  

Networking of Enterprises and Service Innovation:Viewed from Piecing-Together Relations between Various Units

作　　者：王家宝[1] 陈继祥[1] 

机构地区：[1]上海交通大学安泰经济与管理学院,上海200052

出　　处：《太平洋学报》2010年第11期78-86,共9页Pacific Journal

基　　金：国家自然科学基金:基于颠覆性创新机理的后发企业竞争优势构筑研究(70872070)

摘　　要：服务创新已成为维系企业竞争优势的重要因素。由于创新需要许多复杂的知识与资源,加之服务企业多为中小企业,就使得服务创新所需的资源不能完全由企业控制。如何与外部伙伴建立并维持关系来使用这些资源,就成为服务创新成功的重要保障。企业与外部伙伴的关系镶嵌强度不同,从而形成不同的构形,而这些构形又会对不同创新类型产生不同影响。在服务产品创新、多单元组织、顾客共创等服务创新类型中,企业与供应商、客户、竞争对手及第三方机构的关系镶嵌均发挥重要作用,其中尤以客户关系镶嵌最为重要。Service innovation has become the key contributing element to the supremacy of corporations＇ competition. Service innovation calls for a lot of complicated knowledge and resources, and service companies are mainly small- sized and medium- sized enterprises, so the necessitated resources can not entirely controlled by the corporation. How to establish and maintain relations with external partners to utilize the resources thus becomes an important gurrantee to the success of service innovation. The intensity of the relation of piecing together between the corporation and its external parters is different and thus constitutess different structual figures. These different structual figures will have different effect on the innovation type. In the service innovation types such as service product innovation, multi - unit organization and co - creation with the clients, the piecing - gerber of relations between the corporation and suppliers, clients , third - party all plays an important role. Of them, piecing - together relation with the clients is rated top.

关 键 词：网络化 关系镶嵌 服务创新 

分 类 号：F270[经济管理—企业管理]