当代影像意识形态批判  

Contemporary Critique of Image Ideology

作　　者：何丽野[1] 

机构地区：[1]浙江工商大学马克思主义学院,教授杭州310016

出　　处：《南京社会科学》2011年第2期54-60,74,共8页Nanjing Journal of Social Sciences

摘　　要：人类社会的商品、文化和意识形态越来越深地受到电子传播的影像影响,形成影像社会。影像成为存在与同一性的本身,影像改变了语言的指称、地位和作用,影像成为新的形而上学。传统的主要以逻辑和思辨为方法的理性意识形态逐渐为以感性画面为主要方法的影像意识形态所取代。与传统的理性意识形态相比,影像意识形态诉诸于感性的画面、强大的拍摄和制作播出技术能力,在各个方面具有更强大的控制力量,但其本质上仍然属于唯心主义的"虚假意识",对社会起着"辩护功能"的作用。The product of human society, culture and ideology are more and more deeply affected by the electronic dissemination of images, creating an image society. Image as the existence and identity of itself, changes the signifier, status and role of the language, and becomes a new kind of metaphysics. The traditional rational ideology mainly based on the methods of logic and speculation is gradually replaced by image ideology on the basis of emotional images. Compared with the traditional rational ideology, image ideology resorts to emotional images and powerful screen capture, production and broadcasting technology capabilities, and it has more powerful controlling force in all aspects. But its nature is still a Idealist ＂false consciousness＂, and plays the ＂defensive role＂ in the society.

关 键 词：影像 意识形态批判 马克思 

分 类 号：B089.1[哲学宗教—哲学理论]