浅析21世纪企业当如何应对复杂的经济形势谋求发展  

In the 21st Century How to Deal with Complex Economic Situation to Seek Development

作　　者：朱泽锋[1] 蔡文宇[1] 卓燕萍[2] 付晓奇[1] 

机构地区：[1]华南理工大学工商管理学院,广州510640 [2]西南大学数学与统计学院,重庆400715

出　　处：《价值工程》2011年第16期140-140,共1页Value Engineering

摘　　要：当下社会发展如此之快,而中国的发展更是引起了世界各国的关注,无论是欧美强国还是非洲弱国都希望到中国市场来分一杯羹,作为东道国中的各大企业在这样的形式下应该如何抓住机会挑战战略应对挑战,最终使得自身立于不败之地?本文就当下的形式提出了一些应对措施,希望能帮助中国的企业在大浪中成为弄潮儿。Contemporary society is growing so quickly,and China＇s development is causing concern around the world,not only Europe and the United States but the Africa hope to have a share of the Chinese market.As the host,how the major companies seize the opportunity and face the strategic challenges,and ultimately make their own invincible？ This paper presents some measures,hoping to help China＇s enterprises to become beach-goers in the big waves.

关 键 词：战略调整 市场导向 HRM 

分 类 号：F272[经济管理—企业管理]