语用标记语与贸易谈判策略  

Pragmatic Markers and Strategies in Trade Negotiation

作　　者：张志红[1] 

机构地区：[1]宁波广播电视大学,浙江宁波315016

出　　处：《宁波广播电视大学学报》2011年第2期38-39,44,共3页Journal of Ningbo Radio & TV University

摘　　要：语用标记语能帮助说话人有效地传达信息,也可帮助听话者更好理解说话者的意图,因此在贸易谈判中,谈判双方可以充分利用语用标记语的功能,委婉地表明交际意图,最大限度达成谈判一致,建立双方长久的贸易关系。Pragmatic markers not only can help the speaker to deliver the message effectively,but also can help the listener to understand the message more easily.Therefore,parties in the trade negotiation can make full use of pragmatic markers to express themselves politely and tactfully,to reach an agreement and to establish a long-term trade relationship.

关 键 词：语用标记语 贸易谈判 交际意图 

分 类 号：H313[语言文字—英语]