录井企业顾客满意度测评体系建立和实施  

Construction and Implementation of Customer Satisfaction Measurement System in Logging Enterprises

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作  者:王福国 刘光宇 王长明 

机构地区:[1]中国石油渤海钻探工程有限公司质量安全环保处,天津300457

出  处:《石油工业技术监督》2011年第9期52-55,共4页Technology Supervision in Petroleum Industry

摘  要:为了提高企业市场竞争能力,渤海钻探工程公司开展了录井服务质量满意度测评。通过建立顾客满意度测评体系,实施顾客满意度测评,将顾客的反馈信息和意见进行统计分析,把顾客的期望应用在公司服务质量方面的改进。通过进行测评实施,总结了顾客满意度测评的经验,从而达到了持续改进服务质量的目的,实现了增强企业的市场竞争能力和企业盈利能力。In order to increase market competitiveness of enterprises,Bohai Drilling Engineering Company conducted the evaluation on the customer satisfaction degree for logging service quality.Through the construction of customer satisfaction measurement system and the implementation of customer satisfaction measurement,feedback information and opinions of customers were analyzed statistically,and thus the expectations of customers were applied to the improvement of service quality in company.Based on the practical measurement,experiences of customer satisfaction measurement have been summarized,which makes the goal of improving the service quality continually come true,and increases the market competitiveness and profit capacity of enterprises.

关 键 词:录井企业 顾客满意度测评 质量 

分 类 号:F426.22[经济管理—产业经济]

 

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