Getting Noticed  

作　　者：LIU YU 

出　　处：《Beijing Review》2008年第18期36-36,共1页北京周报（英文版）

摘　　要：Brand awareness gains prominence in Suzhou Industrial Park Chinese mantrfacturers have long been the original equipment manufactur- ers for their foreign counterparts due to a lack of innovation and world- known brands.But signs point to a change in this department,where manufacturers in Suzhou are realizing that branding is no longer just a fancy business term,but a very real survival necessity.

关 键 词：PR Getting Noticed 

分 类 号：F279.2[经济管理—企业管理]