消费主义时代电影的怀旧叙事与文化记忆——兼评影片《山楂树之恋》  

Nostalgic Narrative and Cultural Memory of the Film during the Period of Consumerism

作　　者：苗元华[1] 

机构地区：[1]山东师范大学传媒学院,山东济南250014

出　　处：《山东师范大学学报（人文社会科学版）》2011年第6期148-156,共9页Journal of Shandong Normal University(Humanities and Social Sciences)

基　　金：山东省艺术科学重点项目"影视剧与中国当代文化价值观建设"(2011142)的阶段性成果

摘　　要：在文化消费主义观念盛行的当代社会背景下,电影的怀旧叙事通过创造幻觉体验使观众的心理与情感需求得到替代性满足。但富于主观感受和体验色彩的怀旧叙事无益于历史文化反思,也难以真正触及人的现实生存困境。影片《山楂树之恋》承载着民族文化记忆,内在的表意层面蕴含着对特定年代政治、文化等方面的思考,但并未结合特殊文化语境深入人物心理层面予以揭示。与文化记忆相伴而生的是追求深沉含蓄、淡雅静谧的传统美学风格,影片在细节运用、字幕设计以及人物形象塑造等方面均体现着这种追求。In contemporary social contexts where the concept of cultural consumerism prevails, nostalgic narrative of the film meets the needs of the audience mentally and emotionally as alternative gratification through creating illusions. However, this sort of nostalgic narrative rich in subjective experiences is profitless to the rethinking of history and culture, and therefore cannot touch and represent the dilemma of man＇s existence in reality. Though the Love of the Hawthorn Tree embodies national and cultural memory of China, and contains its pondering upon political and cultural situations during the particular period of time on the level of its connotations, yet, it still fails to reveal the in-depth psychology of the personae in terms of the specific cultural context. Besides cultural memory, this film pursues traditional aesthetics of deep subtle, quiet and elegant style embodied in the use of details, subtitle design and characterization.

关 键 词：消费主义 怀旧 文化记忆 民族审美心理 

分 类 号：J905[艺术—电影电视艺术]