Green Product Purchase Behaviour： Relevance for Muslims  

作　　者：Siti Haslina Md Harizan Mahmod Sabri Haron 

机构地区：[1]Universiti Sains Malaysia, Penang, Malaysia

出　　处：《Chinese Business Review》2012年第4期377-382,共6页中国经济评论（英文版）

摘　　要：Recent climate change phenomenon and other prevailing environmental problems have marked a need for human beings to rethinking their way of life, particularly in their relationship with the environment. In Islam, human beings are made responsible at his/her best efforts in preserving the environment including practising pro-environmental behaviour. Due to strong pressures by Western public movements since past decades, the emergence of green products in marketplace has provided an alternative and better way of consumption in reducing adverse environmental impacts. However, little attention has been paid on relating green product purchase behaviour with Islamic teachings. Therefore, the paper discusses the role of green products purchase behaviours in reducing adverse environmental impacts and its relationship with Islamic teachings as mentioned in AI-Quran and As-Sunnah. Besides, the importance of green product knowledge in determining green product purchase behaviour is also discussed. Implications from the study would provide some insights on links between green product purchase behaviours and Islamic teachings as well as improving understanding on the influence of knowledge on pro-environmental behaviours both in empirical manner and as being outlined in Islam.

关 键 词：consumer behaviour ENVIRONMENT green ISLAM MARKETING product knowledge PURCHASE 

分 类 号：X384[环境科学与工程—环境工程] TB482[一般工业技术—包装工程]