制造商—供应商关系承诺形成及对合作行为影响  

The Formation Mechanism of Manufacturer-supplier Relationship Commitment and Its Effects on Cooperative Behavior

作　　者：蒋晓荣[1] 李随成[1] 

机构地区：[1]西安理工大学经济与管理学院,陕西西安710054

出　　处：《经济管理》2012年第5期153-162,共10页Business and Management Journal ( BMJ )

基　　金：教育部人文社科研究资助项目"基于供应商网络治理的装备制造企业自主创新能力提升的机理与对策研究"(10JYA630085);陕西省软科学研究资助项目"陕西装备制造企业发展服务型制造业务转型实证研究"(2010KRW70);教育部人文社科青年基金项目"经理自主权对高管报酬的操纵效应研究"(09YJC630186)

摘　　要：随着科学技术的飞速发展和经济的全球化,市场竞争日趋激烈,制造商必须与供应商建立紧密关系,通过合作,加快市场反应速度,在更好满足市场需求的同时降低成本、提高竞争力。培养并形成制造商与供应商间的关系承诺是增加合作的有效方式之一。本文通过问卷调查收集了233份国内与供应商有过或正在合作的制造企业的相关数据,运用SPSS15.0和AMOS7.0对关系承诺和合作行为的度量及其影响关系进行了实证研究。结果表明,制造商—供应商间关系承诺可以从规范承诺、持续承诺、情感承诺三个维度进行度量;制造商—供应商间关系承诺的前因变量分别是关系收益、关系特性、关系成本,它们以不同方式影响关系承诺;在供应链上,关系承诺对合作行为有积极影响,可替代供应商调节着两者之间的关系。For Chinese manufacturers, in order to respond to economic globalization and intense competition, they must make great efforts to improve the enterprise competitive advantages, the formation of the enterprise competitive advantages not only needs to concern the continuous improvement and follow up of the core competence in enterprises, more importantly, it needs to establish a long-term relationship between the enterprises and suppliers, through external forces to strengthen their competitive abilities and enhance their competitive advantages. Being psychological intention which is invested all kinds of resources into one relationship, relationship commitment can increase the close relationship between two enterprises. Through close relationship, both sides are likely to cause cooperative behavior, through the cooperative behavior, close relationship is strengthened, and their performances are improved. It is an important method of enhancing manufactures competitive advantages to form relationship commitment with suppliers, strengthen management and carry out cooperation. One hand, Chinese culture is different from western culture, compared with typical western culture, on the other hand, the influence that China has on the world economy is getting larger and larger, due to the recent history, rapid development of the economy and strong national culture of China. The profound study about relationship commitment may cause management theory that is based on the native concept, and promote the application of the theory with the language that is easy-to-understand for managers and practitioners. This study combed the theory origin and key influencing factors of relationship commitment systematically, based on the existing research results, designed questionnaire and collected two hundred and thirty-three related da- ta of domestic manufacturing enterprises which had cooperation or be cooperating with suppliers through questionnaires, and used SPSS15.0 and AMOST. 0 to have an empirical study on the measurement and

关 键 词：制造商-供应商的关系 关系承诺 合作行为 关系管理 

分 类 号：F713[经济管理—产业经济]