涉农(食品)供应链CODP定位的决策过程及其运营风险  

Decision-making Process of Location of CODP in Agriculture(food) Related Supply Chain and its Operational Risk

作　　者：张晟义[1,2] 

机构地区：[1]新疆财经大学工商管理学院,新疆乌鲁木齐830012 [2]新疆维吾尔自治区普通高等学校人文社会科学重点研究基地,新疆乌鲁木齐830012

出　　处：《物流工程与管理》2012年第7期1-4,共4页Logistics Engineering and Management

基　　金：国家自然科学基金项目(70762002);国家软科学研究计划项目(2011GXQ4D082);教育部人文社科规划基金项目(项目批准号12YJAZH198);新疆财经大学科研基金资助

摘　　要：全球化、信息技术进步、消费者安全诉求强化以及农产品/食品柔性制造系统的发展,提升了涉农领域发展推拉结合型供应链的现实性和重要价值。而实现这种价值,需要解决的关键问题之一就是客户订单分离点(CODP)的定位,然而,即使定位成功,CODP两端的推与拉的过程也面临着高度的风险。根据"推动有效性"和"拉动有效性"这两个维度的强弱组合,在涉农环境中实施推拉结合型供应链运作,可能出现四种典型的结果。因此,涉农链的CODP定位决策,一开始就应考虑到"推与拉"过程的高风险和双向失效性,以后还必须根据这两个关键维度内在关联结构的动态发展来完善。Globalization,the progress of IT,the strengthen of consumer＇s claim for safety and the development of flexible food manufacturing system,promoted the feasibility and important value to develop supply chain that combined push and pull mode in the agricultural realm.And carry out this value,one key problems need worked out;it is the location of CODP.However,even it＇s successful;the process of pushing and pulling also faces a high risk.According the contrast between ＂push effectiveness＂ and ＂pull effectiveness＂,probably appear four kinds of typical results.Therefore,the decision-making of location of CODP in SCRA,should at the very start,consider the high risk and possible invalid outcome,hereafter have to perfect the location of CODP according to the development of inner structure of the two dynamic key dimension.

关 键 词：涉农供应链 柔性食品制造 推拉结合型供应链 客户订单分离点 运营风险 

分 类 号：F274[经济管理—企业管理]