论高校管理视域中的网络舆情工作  

Network Public Opinion from the Perspective of University Management

作　　者：方海涛[1] 

机构地区：[1]嘉兴学院党委宣传部,浙江嘉兴314000

出　　处：《黑龙江教育学院学报》2012年第9期21-23,共3页Journal of Heilongjiang College of Education

摘　　要：高校作为人才培养、知识创新、服务经济发展的高地,更承担着文化传承与创新的使命,随着高等教育大众化的深入发展,高校与地方社会发生的关系越来越多,高校网络舆情关注的话题也日益突破校内范围,因此高校网络舆情无论是舆情信息发布的主体,还是舆情关注的话题,都在不断地扩大。因此,高校网络管理工作越来越引起高校管理者的重视。As the vanguard of cultivating talents,upgrading knowledge and serving economic development,the university shoulders the mission of cultural heritance and innovation.With the deepening of higher education popularization,the university develops more and more relations with the local society and the topics university network public opinion focuses on goes beyond the campus scope,so the main body of releasing university network public opinion and the topics university network public opinion focuses on continuously expand.Therefore,university management staff should pay more attention to university network public opinion management.

关 键 词：高校网络舆情 网络舆情引导 网络舆情研判 

分 类 号：G640[文化科学—高等教育学]