复合型文化遗产旅游产品开发路径分析——以福建马尾船政文化为例  

A Path Analysis of the Development of Tourism Products Concerning Compound-type Cultural Heritage

作　　者：宋立中[1] 谭申 

机构地区：[1]福建师范大学旅游学院,福建福州350108 [2]江苏省泗洪县洪泽湖生态旅游渡假区管委会,江苏泗洪223900

出　　处：《旅游学刊》2012年第10期93-101,共9页Tourism Tribune

基　　金：教育部人文社科研究基金项目(10YJA760045);福建省社科基金项目(2011B092);福建省教育厅人文社科研究重点项目(JA10084S)资助~~

摘　　要：文化遗产作为文化旅游发展的重要载体,在国内外引起了业界和学界的广泛关注,而复合型文化遗产是一种具备多元价值和内涵的遗产类型,其旅游产品开发应根据复合型文化遗产资源禀赋及其特征而定。文章以福建马尾船政文化遗产为例,运用文化景观理论和文化再生产理论,并结合问卷调查、因子分析和参与观察等方法,从定性和定量两个方面分析作为复合型文化遗产的船政文化旅游产品开发的路径选择,以此丰富文化遗产旅游研究案例,具有一定的理论建构价值和实践意义。Cultural heritage, as an important carrier of the development of cuhural travel, has aroused extensive concern among industrial circle and academia both at home and abroad. Compound-type cultural heritage is a kind of heritage type with pluralistic value and connotation, so its development should be determined in accordance with its resource endowment and special features. The paper, taking Fujian Marine Cultural Heritage as an example, applying cultural landscape theory and cultural reproduction theory, analyzes the path choice of developing marine cultural tourism products from qualitative and quantitative aspects by combining methods such as questionnaire survey, factor analysis and participant observation. This may enrich case studies of cultural heritage travel, which is of certain theoretical constructive value and practical significance.

关 键 词：复合型 文化遗产 旅游产品开发 路径选择 船政文化 

分 类 号：F592.7[经济管理—旅游管理]