战略管理视域下的高校学生社团可持续发展  

Analysis On the College Community Sustainable Development From the Perspective of Strategic Management

作　　者：王晓燕[1] 

机构地区：[1]南京中医药大学翰林学院,江苏泰州225300

出　　处：《科教导刊》2012年第25期227-228,共2页The Guide Of Science & Education

摘　　要：高校社团种类多,数量大,但是能够实现可持续发展的社团为数不多。因此要借鉴现代化企业战略管理思想,确定社团当前的使命、愿景和目标,分析外部环境的机会和威胁,识别自身的优势和劣势,制定社团发展战略,调动社员的积极主动性,增强社员的归属感和凝聚力,组织管理好活动,力使社团稳定有序传承,实现社团的可持续发展。There are lots of various kinds College communities,but can realize the sustainable development of them is one of the few.So Reference to modern enterprise strategy management thoughts,set the current mission,vision and goals of the associations,analyze the external environment of the opportunities and threats,recognise its own advantages and disadvantages,formulate community development strategy,mobilize the positive initiative of the members,enhance membership sense of belonging and cohesion,organize and management activities effectively,in order to make the communities to inheritance stably,to realize the sustainable development of the corporations.

关 键 词：高校社团 战略管理 可持续发展 

分 类 号：G47[文化科学—教育学]