企业社会价值管理研究  

Research on Corporate Social Value Management

作　　者：买生[1] 魏婷婷[2] 

机构地区：[1]石河子大学经济与管理学院,新疆石河子832003 [2]大连理工大学管理与经济学部,辽宁大连116024

出　　处：《当代经济管理》2012年第10期34-39,共6页Contemporary Economic Management

摘　　要：企业社会价值(CSV)已经成为企业价值理论新的内涵,利益相关者和企业社会责任(CSR)理论虽然论述了CSR是CSV的实现方式,但却没有给出能够指导CSV创造的管理措施。文章在企业价值理论分析基础上,从管理学角度对CSV的内涵、CSV创造机理和管理进行了探讨。研究表明,构建的CSV的管理原则和管理模式以企业内在价值创造为核心,利于管理者理解、掌握和应用企业社会价值管理。Corporate Social Value has already become the new connotation of the corporate value theory. The theory of stakeholder and corporate social responsibility states that corporate social responsibility is the implementation of corporate social value, but it does not give the management measures that can direct the corporate social value. Based on the theory of corporate value, the article discusses the connotation, and puts forward mechanism and management mode of corporate social value from the angle of management. The research shows that the core of management principle and management mode of corporate social value is the value creation of enterprises, which is the theory basis and management measures to guide managers to understand, grasp and use corporate social value management theory.

关 键 词：企业社会价值 企业社会责任 价值管理 管理模式 

分 类 号：F272.7[经济管理—企业管理]