关于逍遥游的旅游目的地载体建设研究——以泰安市为例  

A Research on the Construction of the Tourism Destination of Free Travel

作　　者：李海燕[1] 王雷亭[1] 

机构地区：[1]泰山学院旅游学院,山东泰安271021

出　　处：《泰山学院学报》2012年第5期52-55,共4页Journal of Taishan University

摘　　要：逍遥游是近几年来出现的旅游新概念,由于缺乏明确的内涵,出现了产品体系泛滥和市场定位不明确的问题。以泰安市为例,针对逍遥游的现代载体——旅游目的地的建设提出了营建休闲型城市、提供丰富的旅游产品、打造优雅的旅游环境、完善服务、加强交通方式多样化、住宿餐饮特色化等措施,为营建终极型旅游目的地奠定基础。Free travel is a new tour concept appeanng m retzem ye^u~, x~ ~,,~ l~ leads to some problems： the product system is in flood and the market identification is not clear. This article takes Taihn city as example, aiming the construction of the tourism destination, putting forward some meas- ures： building a leisure city; providing rich tourism products; making a graceful traveling environment; pro- moting city services; diversifying the transportation ways; providing distinctive dining so as to lay the founda- tion of building the ultimate traveling destination.

关 键 词：逍遥游 旅游目的地 泰安市 

分 类 号：F59[经济管理—旅游管理]