安徽省蚌埠市水利旅游发展的SWOT分析及对策研究  

SWOT Analysis of the Development of Water Conservancy Tourism of Bengbu Anhui Province

作　　者：王栋梁[1] 李万莲[1] 鲁峰[1] 

机构地区：[1]安徽财经大学,安徽蚌埠233041

出　　处：《成都职业技术学院学报》2012年第3期22-25,共4页

基　　金：淮河文化中心项目课题（BBXYHHWH2010801）、2011年度安徽财经大学研究生创新基金项目资助.

摘　　要：蚌埠市水利资源丰富，有众多的水利枢纽和桥梁等建筑群，具有发展水利旅游的良好条件。同时，水利旅游的发展有利于促进水利经济的发展，并促进旅游业的发展。运用SWOT分析法对蚌埠市水利旅游发展的优势、劣势、机遇和威胁进行了分析，并在此基础上提出了相应的对策。Bengbu＇s water resources are abundant. There are numerous water control project buildings and bridges, which provide good conditions of water conservancy tourism. Tourism industry was established for the development of national economy of strategic mainstay industry. The water tourism development space is very large. At the same time, the water tourism development can promote the economic development of water resources, and promote the development of tourism. Using SWOT analysis of the development of water conservancy tourism of Bengbu, with its strengths, weaknesses, opportunities and challenges analyzed, and on the basis of which, this paper puts forward the corresponding countermeasures.

关 键 词：蚌埠市 水利旅游 SWOT分析 对策 

分 类 号：F270[经济管理—企业管理]