论当代媒介文化的特征  

On the Characteristics of Contemporary Media Culture

作　　者：刘雄仕[1] 

机构地区：[1]江西科技师范大学文学院,江西南昌330013

出　　处：《江西科技师范学院学报》2012年第6期107-110,共4页Journal of Nanchang Vocational & Technical Techers' College

基　　金：江西省高校人文社科课题<创意文化产业中媒介功能研究>项目成果;项目编号:XW1006

摘　　要：媒介作为文化的生成物,又是文化聚合、播散、传承的主要载体,对文化的发展及走向产生着深刻的影响。媒介文化是因大众媒介的影响而产生的一种新兴的文化形态,是现代社会总体文化中,通过大众传播媒介的影响而建构起的亚文化系统。媒介文化具有混合复杂性、多重功能性、商业消费性、巨大冲击性特征。media as the products of culture and the main carrier of culture polymerization, spread and inheritage, it has a profound impact on the cultural development. Media culture is a new cultural form due to the influence of the mass media and the subculture system influenced by the mass media in the overall culture in modem society. Media culture has the huge impact characteristics of mixed complexity, multiple function, and business consumption.

关 键 词：媒介文化 特征 双刃剑 

分 类 号：G206.2[文化科学—传播学]