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出 处:《工业工程》2013年第1期86-90,109,共6页Industrial Engineering Journal
基 金:教育部高等学校博士学科点专项科研基金(20090032110031)
摘 要:研究了一个由制造商、销售商以及回收商组成的闭环供应链,采用博弈理论分析了差异策略下不同合作程度对于新产品和再制造产品的价格、销售量以及废旧产品回收率等决策量的影响。结论显示,在一定的假设条件下,制造商通过提高与销售商或回收商的合作程度能够增加自身收益,并且供应链总利润将随着合作程度的增大而增加;同时制造商与销售商、回收商的这两种合作关系之间也会产生相互作用。在文章最后提出了进行成员间利润再分配的协调建议。A closed-loop supply chain composed of one manufacturer, one dealer, and one recycler is con-sidered. Based on differentiate-pricing strategy, Stackelberg game theory is used to analyze the effect of co-operation level on pricing, sales, and product returning rate. Results reveal that the manufacturer has more profit gain through the building of partnership with the dealer and recycler. And, along with the in-crease of cooperation level, the profits of the whole supply chain increase. At the same time, the coopera- tive relationship of the manufacturer with the dealer and the recycler can result in mutual interaction in building sale and product return channel. Based on the analysis, suggestions are made for coordination im-provement by profit redistribution.
关 键 词:闭环供应链 STACKELBERG博弈 合作博弈 再制造
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