基于战略视角的杜邦财务分析  

The Du pont Analysis Base on Strategic Perspective

作　　者：王东升[1] 

机构地区：[1]山西财经大学会计学院

出　　处：《财经界》2013年第12期203-204,共2页Money China

摘　　要：本文以企业战略分析作为财务分析视角,建立了基于企业战略的杜邦财务分析体系,本文认为财务报告分析的本质应是基于经济活动的企业战略分析,杜邦财务分析体系揭示了经营战略和财务战略的结合。杜邦分析中的经营战略包括"薄利多销"和"厚利少销"两种类型,财务战略包括"高负债低股权"和"低负债高股权"两种类型,经营战略和财务战略分别体现了企业的经营风险和财务风险,战略搭配的实质是搭配风险,从控制风险角度考略。In view of corporate strategy perspective ,This article is about to establishing the du pont analysis base on enterprise strategy. In author＇s opinion, the essence of financial reporting analysis is analysis of corporate strategy base on economic activity and the du pont system demonstrate the integrate of operating strategy and financial strategy. The operating strategy in du pont analysis include two types： bulk-cheap and large profit on fewer sales and the financial strategy in du pont analysis also include two types： high debt lower equity and lower debt high equity. Operating strategy and financial ＂strategy respective manifested the operating risk and financial risk. The essence of strategy collocation is risk coUocation. From the angle of risk control, operating strategy and financial strategy should match reversely.

关 键 词：杜邦财务分析体系 经营战略 财务战略 

分 类 号：F275[经济管理—企业管理]