3G/4G时代手机杂志现状与创新发展的思考  

Considerations about the Present Status and Innovation Development of Mobile Magazine in 3G/4G Age

作　　者：赵兴官[1] 

机构地区：[1]浙江中医药大学,浙江杭州310053

出　　处：《科技情报开发与经济》2013年第7期140-142,共3页Sci-Tech Information Development & Economy

摘　　要：在现代快节奏的工作与生活中,大众阅读时间逐渐呈现碎片化态势,而作为手机阅读一种重要阅读形态的手机杂志,满足了这种变化,并得到了快速发展。介绍了手机阅读与手机杂志发展的现状,分析了手机杂志快速发展中存在的问题,探讨了手机杂志创新与发展的思路及对策。In the fast-paced modem working life, the time spent on reading gradually shows a trend of fragmentation. Being as an important reading mode of mobile reading, the mobile magazine meets this change and gets rapid growth. This paper introduces the current development status of mobile reading and mobile magazine, analyzes some problems existing in the rapid development of mobile magazine, and probes into the ideas and countermeasures for the innovation and development of mobile magazine.

关 键 词：3G 4G时代 手机杂志 手机阅读 移动图书馆 

分 类 号：G250.76[文化科学—图书馆学]