高校学生上网行为分析研究及舆情监控对策——以南京农业大学工学院为例  

Research on online behavior of students and the policy of monitoring public opinions in campus——taking college of engineering in Nanjing Agricultural University for example

作　　者：丁青[1] 蔡文杰 吉翔[1] 

机构地区：[1]南京农业大学工学院,江苏南京210031 [2]上海贝尔有限公司

出　　处：《计算机时代》2013年第8期11-13,共3页Computer Era

基　　金：2012年南京农业大学工学院党建思政与高教管理研究课题(SZ201211)

摘　　要：以南京农业大学工学院应用为例,利用数据挖掘工具实现对计费网关日志数据的采集,并对用户群体行为即不同时间段的在线账号数、用户使用时长与流量、用户访问目的地址三个方面进行研究。对如何改进高校网络舆情监控建设,培育健康和谐的网络舆论生态给出了若干对策与建议。Taking application in college of engineering in Nanjing Agricultural University for example, the collection of log data in accounting gateway is achieved and its research on user behaviors is given, by using the data mining software. There are three aspects to be studied： account number of online users in different time intervals, the duration and data flow of online user, and access destination addresses of users. Meanwhile some suggestion is put forward to improve the construction of network public opinion in university and the environment of healthy and harmonious network public opinion.

关 键 词：数据挖掘 计费网关 舆情监控 行为分析 

分 类 号：G41[文化科学—教育学]