央视又说茶普洱再发笑  

CCTV Talks About Tea,Pu-erh Raises it Value

作　　者：庄生晓梦 

出　　处：《普洱》2013年第7期28-30,6,共3页Pu-erh

摘　　要：搜集了今年3—6月以来各大报纸、杂志、电视、网络媒体对普洱茶的报道，那可谓是“涨”声一片啊!央视财经频道也有多次专题报道，光看标题都足以令人血脉喷张——《聚焦普洱茶暴涨》、《爆炒老班章》。纵观媒体的报道，为消费者营造出来的舆论氛围就是：普洱茶年年疯长，价格越来越高，平民百姓快要喝不起茶了。Recently various national media mentioned tea and its "price",including CCTV.The most frequently mentioned is the "Lao Ban Zhang" from the ancient tea trees are sold for 8000 RMB each kilogram of loose leaf. Throughout these reports,it shows that most of the media is lack of comprehensive understanding of the Pu-er tea industry."Lao Ban Zhang" only represents a tiny of it.Apparently the media was using this as an example to speculate the hype of Pu-er tea price,which is very biased.Here we are going to make some clarifications on this subject.

关 键 词：普洱茶 央视 网络媒体 专题报道 财经频道 舆论氛围 消费者 报纸 

分 类 号：G222[文化科学]