后发企业的边缘赶超战略  

Edge Catching-up Strategy of Late-comer Enterprises

作　　者：罗珉[1] 马柯航[1,2] 

机构地区：[1]西南财经大学工商管理学院,四川成都610074 [2]山西财经大学工商管理学院,山西太原030031

出　　处：《中国工业经济》2013年第12期91-103,共13页China Industrial Economics

基　　金：中央高校基本科研业务费专项资金资助项目"开放式创新下虚拟整合供应网络能力研究"(批准号JBKT1207097)

摘　　要：随着竞争基础的改变,"强者恒强"的模式在这个瞬息万变的时代已不再奏效,在位企业的强大和后发企业的弱小只是一种相对状态,"强弱易势"成为行业发展的常态。本文在对后发企业及其后发企业边缘赶超的内涵和外延进行界定的基础上,指出后发企业具体的边缘赶超策略。本文认为,互补性资产是构成后发企业边缘赶超的关键要素。产业脉动速度的加快效应、竞争关键点的不断转移、迂回生产链条的加长、供给面的技术能力和需求面的市场能力的交互效应为后发企业边缘赶超提供了有力的经济基础,后发企业应当抓住政府的保护机制所创造的时间与机遇,有效突破产业进入障碍,善用外部资源,尽可能地进行产业组织形式的创新与商业模式的创新,使之具有一定的竞争能力。本文强调,后发企业要想保持长久的竞争优势,不仅考虑价值的独享性,更应关注价值的创造。Along with the changes of competitive basis, the traditional pattern that market leaders dominate the market in the long run does not work in today＇s constantly changing environment. The different market competitive power no matter strength or weakness is only contemporary situation that can be changed all the time. This paper indicates the late-comer enterprises＇ specific edge catching-up strategy based on the definition of late- comer enterprises＇ intension and extension. More precisely, complementary asset is the key element of late-comer enterprises＇ edge catching-up strategy. And then, there are the accelerating industry clockspeed, the shifting key competitive elements, the lengthening roundabout production chains, the interaction effect of technical skills of the supply side and the market ability of the demand side that provide strong economic fundamentals for late-comer enterprises. Furthermore, late-comer enterprises should seize the time and opportunity created by government protection mechanism, break through industry entry barriers effectively, make good use of external resources, conduct the innovation of industrial organization and business model as soon as possible to obtain competitiveness. Finally, this paper emphasizes that if late-movers want to maintain long term competitive advantages, they should not only consider the exclusiveness of value, but also should pay attention to the creation of value.

关 键 词：创新 先动优势 后发优势 互补性资产 边缘赶超战略 

分 类 号：F270[经济管理—企业管理]