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出 处:《预测》2014年第1期70-74,共5页Forecasting
基 金:国家自然科学基金资助项目(70772040)
摘 要:构建战略联盟是目前企业最具潜质的价值创造和企业国际化成长方式,也是企业从外部获取所需资源,获得国际竞争优势的最佳路径。在企业国际化进程中,联盟战略的实施会受到干扰而产生扭曲,它能否成功实施很大程度上取决于企业对联盟的管理水平,即联盟能力。本文将联盟能力划分为三个维度,即联盟运营能力、联盟学习能力和联盟协控能力,并构建了企业联盟能力的整合架构模型。在此基础上,结合株洲硬质合金集团有限公司国际化案例对理论模型进行了实证研究并对其国际化战略进行了设计。研究结果表明,联盟能力对企业国际化战略具有重要的理论与实践指导意义。Strategic alliance is the most promising to create enterprise value and the enterprise internationalization growth way, also is the enterprise to obtain the required resources from outside, the best path to obtain the international compe-tition advantage. In the process of internationalization of enterprises, the implementation of strategic alliance will be disturbed and distorted, its success depends largely on the enterprise implementation of alliance management level, namely the alliance capability. The alliance capability are divided into three dimensions, namely the union operation ability, learning ability and alliance control ability, and the construction of the integrated framework of alliance capabi lity model. On this basis, combined with the internationalization of Zhuzhou cemented carbide Group Co., Ltd, the case study on the theoretical model and the internationalization strategy is designed. The results show that, the alliance capa-bilities has important theoretical and practical significance to the enterprise internationalization strategy.
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