中国体育旅游人文资源评价指标体系与评价量表研制  

Study on Evaluation Index System of Sports Tourism Humanistic Resource in China and Evaluation Scale

作　　者：邓凤莲[1] 

机构地区：[1]南阳师范学院体育学院,河南南阳473061

出　　处：《北京体育大学学报》2014年第1期58-63,共6页Journal of Beijing Sport University

基　　金：国家社会科学基金项目(08BTY005);河南省科技厅软科学研究项目(112400450111)

摘　　要：在体育旅游日益受到人们热衷的大背景下,对体育旅游进行文化内涵和人文精神的挖掘,有利于提高旅游业的产业素质和整体水平,使中国旅游业向更高的层次迈进。体育旅游人文资源的开发正是迎合了体育旅游市场发展的新趋势,是旅游业发展的一条新途径。体育旅游人文资源评价是开发的基础,评价分值越高,开发价值越大。以中国体育旅游人文资源评价指标体系和评价量表研制为研究对象,运用专家访谈法、问卷调查法构建了体育旅游人文资源评价指标体系模型树,用层次分析法获得了体育旅游人文资源各层次评价指标权重,在各级评价指标权重基础上,研制了体育旅游人文资源评价量表。体育旅游人文资源评价研究,将为体育旅游人文资源的开发和规划提供理论依据和实践参考。On the background of increasing popularity of sports tourism, the exploration of cultural connotation and humanistic spirit in sports tourism is benefit to improve the quality and overall level of the tourism industry which will promote the development of China＇s tourism industry to a higher level. The development of humanistic resources in sports tourism caters the new trend which is a new way for the development of tourism industry. The humanistic resources evaluation in sports tourism is the foundation for tourism development. The higher of evaluation scores, the more development value. This paper uses Delphi technique and questionnaire method to construct model-tree of sports tourism humanistic resource evaluation index system and acquire the weight of different levels by analytic hierarchy process. Based on this made a sports tourism humanistic resource evaluation scale. This paper will provide theoretical and practical references for the development and planning of humanistic resources in sports tourism.

关 键 词：体育旅游 人文资源 旅游资源 评价指标 评价量表 

分 类 号：G80-05[文化科学—运动人体科学] F592[文化科学—体育学] F224[经济管理—旅游管理]