基于需求导向的企业自主创新路径及对策  

The Path and Countermeasures of Enterprise Independent Innovation Based on Demand Orientation

作　　者：蔡春红[1] 冯强[1] 

机构地区：[1]广东职业技术学院经济管理系,广东佛山528041

出　　处：《天津商务职业学院学报》2014年第2期32-34,共3页Journal of Tianjin College of Commerce

基　　金：广东职业技术学院2011年科研课题阶段性成果;课题编号:K2011010

摘　　要：企业自主创新离不开对市场需求的预判,如何确立以需求为导向的自主创新路径是企业创新成功的关键。本文分别对基于现实市场需求和基于潜在市场需求的两类自主创新路径进行了探讨,并在此基础上提出了实施需求导向的企业自主创新对策建议。Enterprise independent innovations need prejudging the market demand. Establishing independent innovation paths guided by market demands s one of key factors for enterprises to innovate successfully. In this paper, the enterprise independent innovation paths are discussed from two aspects： real market demand and potential market demand, and on the basis of this the author puts forward the countermeasures and suggestions for enterprises of implementing demand oriented indenendent innovation.

关 键 词：需求导向 自主创新 路径 对策 

分 类 号：F270[经济管理—企业管理]