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作 者:孙梦阳[1] 季少军[1] 刘志华[1] SUN Meng-yang;JI Shao-jun;LIU Zhi-hua(Tourism College,Beijing Union University,Beijing 100101,China)
出 处:《资源开发与市场》2019年第1期117-121,148,共6页Resource Development & Market
基 金:国家社科基金一般项目"我国入境旅游内生增长机制及对策研究"(编号:15BGL112)资助
摘 要:随着我国旅游业由高速旅游增长阶段转向优质旅游发展阶段,持续上升三十多年的入境旅游正在面临诸多外生触发因素的不利影响。如何最大程度地降低这些不利影响,使遭遇发展瓶颈的入境旅游实现持续稳定的内生性增长,是目的地管理实践中面临的严峻问题。借助内生增长理论的基本原理,构建了我国入境旅游的内生增长机制模型,同时对内生性增长的内涵、利益相关者和增长限制进行了深入分析。在充分调研入境旅游市场的基础上,提炼并验证了研究假设,得出旅游服务、退税因素、旅游产品、产品价格、销售渠道、品牌形象宣传和签证因素是我国入境旅游内生增长的7大要素。结合内生增长理论和所构建的内生增长机制,提出并分析了我国入境旅游内生增长的4条发展路径。With China's tourism industry turning from rapid growth to high-quality development,its inbound tourism,which was on the rise for more than 30 years,was faced with an unfavorable impact of many exogenous factors.How to minimize these negative impacts and achieve a sustained and steady growth of inbound tourism was a problem faced by practitioners in the management of destinations.Based on endogenous growth theory,this paper constructed the mechanism of endogenous growth of inbound tourism in China,and analyzed the growth connotation,stakeholders and growth constraints.Through the verification of research hypotheses,seven influential factors of endogenous growth of China's inbound tourism were extracted,including tourist service,tax rebate,tourism product,product price,sales channel,brand image promotion and visa.In addition,this paper analyzed the four developmental paths of endogenous growth of China's inbound tourism based on the theory of endogenous growth and constructed the mechanism.
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