和巴黎有个约会——第10届巴黎INTERMAT展将于2015年4月20日举办  

A Date with Paris—10th INTERMAT to be held on 20th April, 2015

作　　者：林艳红 

机构地区：[1]中国市政工程网

出　　处：《建设机械技术与管理》2014年第6期34-36,共3页Construction Machinery Technology & Management

摘　　要：在全球工程机械最负盛名的三大展会中,INTERMAT巴黎国际工程机械展一直以独特的法国文化、奇特的构思和优良的服务吸引着全球工程机械人。展会重点面向西欧、南欧、中东,以及建设大开发的北非、西非地区,这样的市场定位和资源优势,无疑是INTERMAT区别于其他国际展会的竞争利器。INTERMAT 2015 Beijing press conference was held on May 28 at Beijing Hilton Hotel. On the conference, the organizer of INTERMAT introduced that INTERMAT 2015 was the professional-backed trade show that built on its achievements, with a clearly-asserted position on EMEA(Europe, Middle East, Africa) markets. INTERMAT 2015 will focus on Expertise Innovation-Networking and will also be presenting a new and improved exhibition sector layout to accompany the event's new developments and perspectives. The concrete industry takes centre stage at INTERMAT 2015 that the World of Concrete Europe(WOC Europe) will be i rstly launched within the framework of INTERMAT 2015. Other new features and highlights such as the Innovation Awards and Pre-INTERMAT, are going to be held on 22 and 23 January 2015 at Maison de la Mutualité. Our journalist arrived at the press conference and reported the i rst-hand information of INTERMAT 2015 for readers.

关 键 词：巴黎 工程机械 资源优势 市场定位 展会 机械人 国际 

分 类 号：F416.4-28[经济管理—产业经济]