车尾警示语的认知语用分析  

A Cognitive-Pragmatic Analysis of the Warnings on Car-tails in a Harmonious Society

作　　者：王东山[1] 

机构地区：[1]南华大学外国语学院,湖南衡阳421001

出　　处：《安顺学院学报》2014年第5期16-17,23,共3页Journal of Anshun University

基　　金：衡阳市社会科学基金项目"构建和谐衡阳背景下交通警示语的多维视角研究"(项目编号:2012D16)中期成果

摘　　要：车尾警示语是一种特殊的语言交际形式,它不仅发挥着警示与提醒功能,而且能缓解司机急躁的心理情绪和旅途的疲劳,同时反映创作者的文化素养及所在城市的文明程度。文章分析了城区出现的车尾警示语特色,并运用语用礼貌原则理论剖析了部分案例。作者指出,在构建和谐社会背景下创作的车尾警示语在彰显个性的同时应遵循礼貌原则,就会更有效地发挥其功能,推动和谐社会的建设。The warnings on car-tails are a special form of communication.It not only performs the function of reminding and warning,but also alleviates drivers＇ impatience and pains in the journey,and reflects the literacy of their creators as well as the civilization of the city.This paper analyzes the language features of the warnings on car tails in the city,and makes a detailed analysis of some cases from the perspective of the Politeness Principle.It is pointed out that in the course of building a harmonious society,creations of warnings on car-tails should follow the Politeness Principle when showing the driver＇s personality,it will exert its functions more effectively,hence promoting the construction of harmonious society.

关 键 词：和谐社会 车尾警示语 语言特色 礼貌原则 

分 类 号：H030[语言文字—语言学]