论商业企业文化模式的时代转换及其途径  

Talk about the Era Model Transformation and Its Way with the Business Enterprise Culture

作　　者：周松峰[1] 

机构地区：[1]中共泉州市委党校,福建泉州362000

出　　处：《未来与发展》2014年第12期98-102,共5页Future and Development

摘　　要：商业企业作为群体自有其现实的企业文化模式,这种模式历史地形成而具有自利性、本位性和大众性,对照现代社会的进步及其文化的时代要求,缺失一种现代商业企业应有的利他性,社会性与针对性。为此,面对时代发展所要求的商业企业的价值转变及其商业企业文化要求,其时代模式转换就是树立以人为本的商业价值观,以建立现代企业制度为突破把握商业企业文化发展的规律,综合继承与创新商业文化。对应的实践途径必须是提升商业文化的教育与学习水平、打造商业企业文化品牌、树立商业企业典范以范示和促进商业企业文化发展。The Commercial enterprises as group has its realistic enterprise culture mode, this pattern historically formation and has self-interest, the standard and the mass, control the progress of modern society and its culture requirements, lack of a modern business enterprise of altruism, sociality and pertinence. Therefore, in the face of time development required by the business enterprise value transformation and business requirements, the corporate culture of the era model transformation is to set up the people-oriented business values, to establish modern enterprise system as the breakthrough to grasp the rules of the development of the business enterprise culture, comprehensive business culture inheritance innovation. The corresponding practical way must be raising the level of education and learning in business culture, make business enterprise culture brand, set up the business enterprise model to model and promote the development of business enterprise culture.

关 键 词：商业企业文化 文化模式转换 时代实践路径 

分 类 号：F271[经济管理—企业管理]