白酒经销商如何加强销售队伍建设  

How to Strengthen the Construction of White Spirit Dealer Sales Team

作　　者：林洁[1] 王平春[1] 

机构地区：[1]泸州职业技术学院,四川泸州646000

出　　处：《科技与创新》2015年第3期82-83,共2页Science and Technology & Innovation

摘　　要：白酒销售是销售行业的分支之一,白酒销售人员在销售白酒的过程中,需要应用相应的销售知识。在白酒销售的过程中,销售人员的专业素质具有重要的影响作用。因此,加强白酒销售队伍的建设不仅有助于白酒的销售,还有助于白酒生产企业经济效益的提升。通过分析白酒销售队伍建设中存在的问题,提出了加强白酒销售队伍建设的有效措施。The sale of liquor is one of the branches of industry sales, liquor sales personnel in the sales process liquor, need to apply the corresponding sales knowledge. In the process of liquor sales, sales staff of professional quality is very important. Therefore, strengthening the construction of liquor sales team not only help the sale of liquor, and AIDS in enhancing economic benefits of liquor production enterprises. By analyzing the existing problems in the construction of the liquor sales team, puts forward effective measures to strengthen the liquor sales team building.

关 键 词：白酒 消费者 销售人员 经销商 

分 类 号：F721[经济管理—产业经济]