买手与S&OP双重模式下的服装库存协同管理研究  

Practice of Clothing Inventory Management under Buyer-and-S&OP Double Models

作　　者：任力[1,2] 王正成[3] 

机构地区：[1]浙江理工大学服装学院,杭州310018 [2]浙江理工大学浙江省服装工程技术研究中心,杭州310018 [3]浙江理工大学经济与管理学院,杭州310018

出　　处：《丝绸》2015年第5期76-81,共6页Journal of Silk

基　　金：国家自然科学基金项目(71271192)

摘　　要：快时尚和电子商务运营模式的迅速发展,使企业面临更大的库存风险。买手模式可以帮助企业根据市场信息和供求关系锁定投放产品的品类、数量及价格等信息,缩短产品开发前导时间,增强企业竞争力。S&OP(sales & operations planning)销售与运营计划模式帮助企业优化供求关系,达到内部职能部门的计划协同。文章提出在买手和S&OP双重模式下分阶段对服装企业库存进行管控,将库存管理与企业财务目标挂钩,针对不同企业类型设定库存管理KPI指标,兼顾服装企业库存去化的速度与利润空间的平衡,达到各项库存管理指标协同匹配的结果。The rapid development of fast fashion and e-commerce operation model makes enterprises face higher inventory risks. Buyer model can help enterprises determine product information such as category,quantity and price according to market information and supply-demand relationship,shorten the leading time of product development and improve their competitiveness. S&OP sales and operation plan model can help enterprises optimize supply-demand relationship and achieve planning collaboration of internal functional departments. This paper proposes to control the inventory of apparel enterprises in stages under buyer-and-S&OP double models,link inventory management and financial objectives of enterprises,set up inventory management KPI according to different types of enterprises and consider the balance between de-stocking speed and profit margin of apparel enterprises so as to achieve the result of collaborative matching of various inventory management indicators.

关 键 词：S&OP流程 买手模式 库存控制 KPI 协同 

分 类 号：TS941.1[轻工技术与工程—服装设计与工程]