企业文化与商业信用:“诚信”起作用吗  

Corporate Culture and Business Credit: Does “Integrity” Work?

作　　者：翟胜宝[1] 李行天 徐亚琴[1] 

机构地区：[1]安徽财经大学会计学院,安徽蚌埠233030 [2]中国人民大学商学院,北京100872

出　　处：《当代财经》2015年第6期118-128,F0003,共12页Contemporary Finance and Economics

基　　金：国家自然科学基金重点项目(71132004);国家社科基金一般项目(14BJY206);安徽省哲学社会科学规划项目(AHSK11-12D09);中国人民大学研究生科学研究基金(中央高校基本科研业务费专项基金)项目(14XNH090)

摘　　要：文章采用文本分析法,在有效识别"诚信"导向企业文化的基础上,以沪、深证券市场2002-2012年间全部A股上市公司作为研究样本,检验了"诚信"导向的企业文化对商业信用水平的影响,从一个新的视角为企业文化的信号传递效应提供了一定的经验证据。实证检验结果表明:"诚信"导向的企业文化有效地增加了其所获得的商业信用。进一步的检验发现,"诚信"对商业信用的影响仅在非国有企业中发挥作用,而在国有企业中不起作用。对非国有企业来讲,在法律环境较差地区以及企业的正式金融融资能力较差时,"诚信"发挥的作用更大。By applying the text analysis method and taking all the A-share listed companies in Shanghai and Shenzhen stock markets during the period of 2002-2012 as samples, this paper tests the impact of the integrity-oriented corporate culture on the level of business credit based on the effective recognition of the integrity-oriented corporate culture. It provides some empirical evidence for the sig- naling effect of corporate culture from a new perspective. The empirical results show that the integri- ty-oriented corporate culture can effectively increase the business credit they have acquired. Further examination has found that the impact of ＂integrity＂ on business credit can only play a role in non-state-owned enterprises; it does not work in state-owned enterprises. As for non-state-owned enter- prises, the ＂integrity＂ can play a greater role if the legal environment is rather poor or the formal financing capability of the enterprises is weaker.

关 键 词：企业文化 商业信用 诚信 文本分析 

分 类 号：F234.3[经济管理—会计学]